Toblerone ( / ˈ t oʊ b l ər oʊ n/ TOH-blər-ohn, German: [tobləˈroːnə]) is a Swiss chocolate brand [1] owned by Mondelez International (originally Kraft Foods). It is produced in Bern, Switzerland, [2] was sometimes manufactured elsewhere in the past, and is planned to be made in Slovakia from the end of 2023. Toblerone is known for its distinctive shape, a series of joined triangular prisms and lettering engraved in the chocolate. Toblerone: 1909". How it All Began: Tobler's Chocolate. Kraft Foods. 2006. Archived from the original on 24 March 2009 . Retrieved 3 February 2008. Oltermann, Philip (5 March 2023). "Matterhorn no more: Toblerone to change design under 'Swissness' rules". The Guardian . Retrieved 5 March 2023. A similar product is the Croatian product Kolumbo, made by factory Kraš from Zagreb. This chocolate is also composed of pyramids of hazelnuts and honey. Kraš was producing Toblerone under licence during the 1970s and 1980s. [ citation needed]

The Tobler company was independent for many years. In 1970, it merged with Suchard, the makers of Milka, to become Interfood. After the Tobler & Suchard merger it was decided to create a new and single source for marketing & exporting the various products manufactured by both companies worldwide, Multifood. Max E. Baumann, the son of Emil Baumann, was made director of this new division. Tobler & Suchard companies merged with the Jacobs coffee company in 1982 to create Jacobs Tobler & Suchard. Kraft Foods Inc acquired the majority of Jacobs Suchard, including Toblerone, in 1990; in 2012, it was spun off (alongside several other brands) to Mondelēz. The interior of the Tobler factory in Switzerland was the location where the title sequence of Willy Wonka & the Chocolate Factory was filmed. However, the majority of the film was produced in West Germany. [33]A triangular set of residences for students of the University of Manchester on the Oxford Road, Manchester, England, built in about 1975 are known as the Toblerones. [35] [36] Theodor Tobler applied for a patent for the Toblerone manufacturing process in Bern in 1909. [8] The Toblerone brand was trademarked the same year, at the Swiss Federal Institute of Intellectual Property in Bern. [10] Albert Einstein, who was working at the institute as a clerk, might have been involved in the patenting. Toblerone was thus the first patented milk chocolate bar. [11] It is probably also one of the oldest candy bars using milk chocolate, although not the very first one; the Branche, another iconic product of the Swiss chocolate industry, had been launched a few years earlier. [12]

Theodor Tobler, Swiss World". Swissworld.org. Archived from the original on 6 June 2011 . Retrieved 11 February 2016. Milk Chocolate Toblerone offers smooth Swiss milk chocolate with delectable honey and almondnougat. Created in Switzerland in 1908 by Theodor Tobler, the unique triangles of delicious milk chocolate are great to give as a gift or share with family and friends. Toblerone is aplay on the founder's family name, Tobler and the Italian word for honey and almond nougat, Torrone, and the unique shape is inspired by Tobler's mountainous homeland, in particular, the Matterhorn.That's about 12 times the size of a standard 360g Toblerone but it also comes with a hefty price tag.

Costco Online UK Limited, UK Home Office, Hartspring Lane, Watford, Hertfordshire, WD25 8JS. Registered in England and Wales No. 8055444 Olivennes, Hannah (8 November 2016). "Toblerone Alters Shape of 2 Chocolate Bars, and Fans Are Outraged". The New York Times . Retrieved 9 November 2016. Higher costs take bite out of Toblerone, shrinking UK bars". Sydney Morning Herald. 9 November 2016. Frank, Allegra (25 September 2017). "Neo Yokio's big Toblerone is real, to the internet's delight". Polygon . Retrieved 11 February 2019. University of Manchester". The Hitchhiker's Guide to the Galaxy: Earth Edition . Retrieved 3 November 2014.Svensson, Britta (5 January 2007). "Nej det handlade inte bara om Toblerone..." (in Swedish). Expressen. Archived from the original on 21 October 2012 . Retrieved 24 January 2007. Sugar, Whole Milk, Powder, Cocoa Butter, CocoaMass, Honey (3%) MilkFat, Almonds (1.6%), Emulsifier ( Soya Lecithin), Egg WhiteFlavouring, Milk ChocolateContains: Cocoa Solids; 28% Minimum MilkSolids 14% Minimum